Marketing services for small businesses
Build a Marketing System That Creates Better Leads
Connect your brand, website, advertising, lead generation, and follow-up into one practical path from first impression to qualified inquiry.
For Seattle-area and cloud-based small businesses
Drag the cards to explore the system
The real marketing problem
More Marketing Activity Does Not Always Produce More Opportunities
A business can have a logo, website, social profiles, ads, and a contact form—and still struggle to generate dependable leads.
The problem is often not missing activity. It is a disconnected customer journey.
- MessageThe brand does not clearly explain why customers should choose the business.
- ConversionThe website receives attention but does not guide visitors toward action.
- Follow-upLeads arrive without clear tracking, ownership, or timely response.
Connected marketing services
Five Capabilities. One Customer Journey.
Build only what the business needs, but make every part support the next.
Position
Branding That Makes the Business Easier to Understand
Clarify who you serve, what you offer, why it matters, and what customers should expect—then translate that thinking into a consistent verbal and visual identity.
- Brand positioning and value proposition
- Messaging and voice guidelines
- Logo and visual identity direction
- Practical brand assets and templates
BRAND®
Convert
Website Design That Gives Visitors a Reason to Act
Turn the website into a guided experience that helps the right visitor understand the offer, trust the business, and take a meaningful next step.
- Website strategy and page planning
- Conversion-focused structure and messaging
- Responsive service and landing pages
- Forms, scheduling, analytics, and tracking
Give the right customer a clear reason to continue.
Take the next step
Reach
Advertising Built Around the Offer—not Just the Ad
Align the message, audience, offer, landing page, tracking, and follow-up so paid attention has somewhere useful to go.
- Campaign strategy and channel selection
- Targeting, offer, copy, and creative direction
- Landing-page and conversion alignment
- Testing, tracking, and optimization
Message → landing page → action
Learn moreCapture
Lead Generation That Creates the Right Conversations
Define the audience and offer, create a focused conversion path, and capture enough context to turn interest into a useful business opportunity.
- Audience, offer, and campaign planning
- Landing pages and diagnostic offers
- Prospect-list and outreach research
- Lead routing and source attribution

Follow up
Marketing Automation That Keeps Leads Moving
Connect forms, calendars, inboxes, customer systems, and follow-up workflows so every new inquiry receives a timely and appropriate response.
- CRM connections and lead routing
- Email and text follow-up workflows
- Scheduling, reminders, and nurturing
- Pipeline visibility and reporting
✓ Every inquiry has an owner and a clear next step.

Growth Review
A practical first step
Find Where Attention, Trust, and Leads Are Getting Lost
If you are unsure what to fix first, start with a focused review of the system you already have.
You leave with clearer priorities. If Count On That® is a good fit for the work, we can recommend an appropriate scope.
Request Your Marketing Growth ReviewNo obligation to purchase a complete marketing package.Designed for small businesses
For Businesses Ready to Move Beyond Random Marketing
Marketing works better when the offer is credible, the business can serve the customers it attracts, and everyone understands what success should look like.
Ways to work together
Choose the Support the Business Actually Needs
Focused Project
One defined marketing need.
Marketing System Build
Several connected marketing components.
Ongoing Support
Continuous testing and improvement.
- 01Review
Understand the business, customer, offer, systems, constraints, and goals.
- 02Prioritize
Identify the gaps that matter most and define the order of work.
- 03Build
Develop the agreed brand, website, campaign, lead, or automation components.
- 04Launch
Connect, test, track, and prepare the system for real customers.
- 05Improve
Use actual performance and customer behavior to guide changes.
Marketing with a business purpose
The Goal Is Not More Marketing. It Is a Stronger Path to Growth.
Questions before getting started
Marketing Services FAQ
What marketing services does Count On That® provide?
Count On That® provides branding, website design, advertising support, lead-generation systems, and marketing automation. An engagement may focus on one project or connect several services around a complete customer journey.
Do I need to purchase every marketing service?
No. The recommended scope depends on the gaps limiting the current system. One business may need only a stronger landing page and follow-up process, while another may need a more complete foundation.
Can Count On That® work with our existing brand?
Yes. We can assess whether the existing brand and messaging support the business’s current goals, then apply, refine, or reposition it as appropriate.
Can you improve an existing website?
Yes. We first determine whether the existing platform, structure, content, and technical setup can support the required changes. Work may involve focused improvements, new landing pages, or a broader redesign.
Does Count On That® manage paid advertising?
Advertising support may include strategy, setup, creative direction, targeting, landing-page alignment, tracking, testing, and optimization. Platforms and management responsibilities are defined in the scope.
Is advertising spend included in the service fee?
Unless a proposal explicitly says otherwise, advertising spend is paid directly by the client to the platform and is separate from strategy, creative, setup, management, and related service fees.
Can you guarantee a specific number of leads or sales?
No responsible provider can guarantee an outcome without controlling the market, offer, competition, budget, sales process, follow-up, and customer decisions. We define what will be built, measured, and evaluated.
What is the difference between lead generation and advertising?
Advertising is one way to reach an audience. Lead generation is the broader system that turns interest into identifiable opportunities through an offer, landing page, form, tracking, qualification, routing, and follow-up.
What does marketing automation include?
It may connect lead forms, customer systems, calendars, inboxes, email or text follow-up, reminders, lead stages, internal notifications, and reporting. The workflow depends on how the business handles inquiries.
Can you work with our current CRM and software?
Possibly. We review available integrations, data quality, permissions, costs, and workflow requirements before recommending whether to keep, connect, replace, or simplify a system.
Who owns the website, advertising accounts, and marketing assets?
Ownership and access are defined in writing. Our preferred approach is for clients to retain appropriate ownership and administrative access to final business assets, subject to engagement terms and licensed third-party components.
How do we get started?
Request a Marketing Growth Review. We will learn about the business, current marketing, concerns, and desired outcomes, then determine the most useful first step.
Build a better marketing system
Stop Adding Tactics. Start Building a Clearer Path to Qualified Leads.
Tell us what you are doing now, where the process appears to break down, and what kind of growth the business is working toward.
Prefer to talk? (206) 804-3360
Tell Us What Is Not Working
Share a few details about your business and current marketing.
